Why the jury elected him

This lipstick reconciles both a matte result and the brightness of a lacquered formula. With the added bonus of comfort, hydration and performance. The luster merges thanks to spheres of light that illuminate the pigments from the inside, as a backlit process. Its twelve sublime hues adapt to every occasion and all dyed.

What the jury thinks

"The elegance of mattness with the power of color, while being super-pleasant on the lips. "A little revolution. "" Elegant, bright, but also comfortable and long lasting. I can not live without it. "" Every time of the day, the texture is very soft. "Matte but not dull, shining without being extinguished." "A red imagined by the make-up artist Linda Cantello for the fashion designer's parades. "

Giorgio Armani takes the floor

After the spectacular success of Maestro, perfecteur of revolutionary complexion , Giorgio Armani reinvents the color with the first matt lacquer.

The challenge: get the saturation of a matt lipstick radiating light, in a soft texture with velvet feel that fuses with the lips for a volume in four dimensions. The color is activated by light thanks to a transparent velvet base-gel that diffuses light and allows a sumptuous matte finish. Imagined backstage, Lip Maestro is the color sewing Armani for a "stand-out chic".