Small tech jewelry, these hair sprays are hyper clever. Practical and simple to use, they are also multitasking. Super cleaners without cardboard, coloring restorers or restorers of a damaged fiber, they know how to cheat to give volume and play protectors before blow drying with, dryer or smoothing plates. Best friends of thin hair that leak the heavy masks, they create shine and shape curls and ripples.
- Spray hair: spray shampoo
Since the beginning of dry shampoo, rice starch powder is used to "pump" excess sebum and refresh the hair. Disadvantage: this white powder, even after brushing, tarnishes, matifies and creates a dandruff effect on dark hair. A crowning achievement for a product supposed to "clean"! So we tried to get around this discomfort. The American brand Bumble and Bumble and the Englishman Batiste were the first to color the starch by coating it with pigments. Dessange Compétence Professionnel makes the process more accessible today with its Shampoo Dry Retouche Éclat, in blond or brown. Advantage: no need to brush to eliminate it; with a single gesture, the hair is purified and the color of the hair is revived. A kind of "make-up" that can also act as retouching roots, even if the effect is ephemeral. This season, L'Oréal Professionnel creates the event and launches the first translucent dry shampoo by replacing rice starch with absorbent micro-powders, such as those used in foundations or powders. A malignant product that can be diverted, like hairdressers of parades and studio, by spraying it to the roots to give maintenance and freshness to a hair too flat.
The choice of VB. Care: Shampoo Dry RubOut of Ojon. Translucent: Fresh Dust Shampoo Dry Style Tecni.art by L'Oréal Professional. Colored: Dry Shampoo Retouch Burst of Dessange Professional Competence.
- Spray hair: the spray care
This is the end of the basic detangling spray. Now it is designed to be sophisticated: it takes care of the hair by fixing repair proteins where it is damaged and protects the color with antioxidants and UV filters against dryness with oils (apricot kernel, cameline, argan, etc.). ). And if it corresponds to a concern for practicality, it is above all to a need for light textures that it responds. "Clearly, they have many advantages: high care power, better penetration in the hair with a lightness of the result that seduces even the thinnest hair," explains Dan Bethelmy, director of haircare marketing at L'Oréal Paris. In this regard, in its EverRiche sulfate-free range, L'Oréal Paris launches a spray mask in April to allow a few seconds before rinsing. Good pick for all fine hair that does not support formulas too rich. Another biphasic spray is biphasic sprays, which allow to accumulate actions by integrating normally incompatible active ingredients, one of which will reconstruct in depth, such as lactic acid, which recreates the passages between the amino acids of the hair and l and the other on the surface. Redken has created a colored hair lotion to be used before drying, with a nourishing oil phase that provides shine and an aqueous phase that preserves and restores color.
The choice of VB: To the cranberry oil and to the ceramides: Color Extend Radiant 10 of Redken. To the oils of cameline, apricot and grape seeds: L'Élixir Parfait High Nutrition Emulsion Ever Rich of L'Oréal Paris.
- Spray hair: the spray "styling"
If some are still used in finishing, most are styling lotions in their own right, to apply before blow drying to bring volume or shine, draw curls or create a wavy. "There has been a transfer of use of the finishing sprays to care without rinsing, both caregivers (softening agents or anti-humidity) and which facilitate the shaping of the hairstyle," says Grégory Benoit, director of axis marketing Lascad.
The choice of VB: To give resistance and volume to fine hair: Maximizer by Philip Kingsley. Before blow drying or touch-ups: Gel Spray Earrings by Toni & Guy. Hair-activated texturizing polymers: John Frieda's Luxurious Volume Volumizing Brushing Spray.
- Spray hair: the thermoprotective spray
The number of hotplate users almost tripled in three years. Hence the proliferation of treatments, the effectiveness of which increases with the temperature of the instruments, such as Jean Louis David's ThermoActive Therapy Keratin Therapy, which protects hair up to 200 ° C thanks to keratin and polymers. At Lascad, sugar has been preferred to polymers and silicones, as in Franck Provost's Professional Protection Expert 230 ° C: "Xylose acts as an insulator around the hair fiber to protect it from heat and thus to avoid its drying out. Less loaded, it is not weighed down and remains flexible, "explains Grégory Benoit (Lascad).
